Senior product designer. Design that moves real business metrics.
Seven years in, mostly B2B SaaS, with some consumer and fintech. I do best on emerging and mature SaaS or zero-to-one work with limited initial data and fast iteration loops in fast-paced environments where the team is small and designer carries the work end-to-end.
Both need the same thing: a designer who operates past the design surface - close enough to the data to pull it themselves, close to research to reframe the brief, close to engineering to know what's feasible.
Most of what I do in research is hypothesis-breaking. I do my own data work rather than waiting for handoffs. The lag costs more than the convenience saves. And I'd rather be in the room with engineering, marketing and data analysts from week one than at handoff trying to solve unforseen issues.
Most weekends I'm on a tennis court or fishing somewhere quiet.